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Calls under your call letters
The person who picks up hears your station, not us. They take the call because they already know your name. That warm start is the whole edge.
Outbound sales development for Radio.
People already know your call letters. That makes your calls warm before you even dial. The hard part is that nobody on staff has time to make enough of them. We do.
Why Radio
Your brand opens the door. We make the calls.
Your station is a name people in town know and trust. So a call made under your brand gets picked up far more often than a cold call from a name nobody knows.
Your sellers are busy closing deals. That's where they make money. We add the outbound muscle, so the first meetings keep coming without pulling your team off the work that pays.
The plan
How it works for Radio.
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We sell spots and digital
Many of your current advertisers still don't buy your digital. We open those doors too, so you grow the account instead of just renewing it.
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One station or the whole group
Start with one market and prove it out. Or run many markets at once on one dashboard. You see every call in every market.
Proof
Real Radio results.
National multi-market broadcaster
Stations in five markets.
We put hundreds of held meetings a year onto their sellers' calendars across all five markets. Same brand, same playbook, five teams kept busy.
New York, Spanish-language Radio
A bilingual market.
Native-Spanish reps run these calls, and they post the highest show rate in our book. New healthcare advertisers were booked and closed.
Questions
Common questions about Radio.
Do you work with one station or only big groups?
Either. Start with one market as a pilot, or run many markets on one dashboard.
Can you sell digital, not just spots?
Yes. Many of your current advertisers only buy spots. That's the easiest door to open, and we open it.
Do you have Spanish-language reps?
Yes. We run bilingual campaigns with native-Spanish reps.
How is this better than buying a lead list?
A list just sits there unless someone calls it every day. We're the people who call it, under your brand.
Put your call letters to work.
A 30-minute call. We look at your market and tell you straight if we can help.